I've spent eleven years on the gap between what people say and what they actually do.
It started on stage. For twelve years I was a professional breakdancer, performing in shows and competitions across the UK, Europe and Asia, which is really an education in reading a room in real time.
These days I do the same thing with better instruments. I've run polls and TV debate coverage for a national broadcaster, led reputation research across twelve countries, and now, at eye square in Berlin, I work on behavioural research: measuring where attention actually goes, instead of asking people to remember where it went.
This site is the short version. The CV has the detail, the media page has me talking, and the interests page has the rest of me.